Skyler Media

Brand Development &
Identity Design

Anthony Pipkin of Skyler Media approached me through Twitter to help re-brand his small Atlanta business and of course I happily accepted. This project was a dream to work on and I was able to take Anthony's vision/mission and turn it into a reality. He had specific ideas and was present and involved throughout the whole process. I designed a clean and simplistic logo and mark that would be recognized and easily applied throughout the brand. It was designed with the possibility of growth in the coming years with several divisions underneath the main company. The 3 main logos were developed with the purpose to be used throughout different mediums and marketing collateral. The main logo contains text and a cluster of shapes representing each division of his company which are identified by color. From there I created a division that complimented the main logo but utilized various tones of the color that division represents.

Anthony also asked me to create a business card and letterhead for him as well. The business card design is a simplistic but rich design and will be slim cut (3.5 x 1.75 instead of the standard 3.5 x 2), silk finish and also boasts a die cut of where the cluster of shapes are. As far as the letterhead, Anthony decided he wanted two separate ones, one with the divisions and one without so that he could utilize them accordingly.

Skyler Media's website is currently being designed by Anthony and should be available in the coming months. He is a very talented interactive web developer and it was a pleasure to work with him.



















 

 


 



drink | smoothies. coffee.

Brand Development &
Identity Design

Clients, Garth & Charity Gherardini,
were seeking help with their brand development & identity design for a smoothie shop concept that is now
in the reality phase. They wanted it to represent a healthy but inviting environment for their customers who
are seeking a healthy snack or meal alternative.

In addition to the logo and website development, my clients were in need of a mini menu, a business card and a punch card. My solution was a 3 in 1 card that would do triple duty. It is the size of a standard business card but is folded showcasing the store info on the front, a mini menu inside along with the punch card and the back hosts all of the add ins you can purchase for your smoothies.



















 


Bela Creative

Brand Development &
Identity Design

Brand development for a graphic design firm featuring a duo design team whose focus was to create custom designs in print and web.

















Safe and Sound Services

Identity Design

Identity design for a Marietta, Ga business focusing on safety seminars and products for the community. SGT. AJ Leo and his wife Eden Leo wanted their logo to reflect a law enforcement feel and went with a bold color scheme of black & gold to reinforce their message of personal safety.























Rhonda D. McClendon & Associates | CPA, PC

Identity Design

Identity design for an accounting firm based in Newnan, ga. Rhonda wanted a traditional corporate feel so the palette and fonts were chosen accordingly.























Good Eye Photography

Rack Card Design

Good Eye Photography is based out of Charleston, SC and the owner Heather Anderson was seeking a rack card design. She wanted to showcase photos as well as various information regarding specials and her vision/mission. I created a photo gallery on the front with clean lines and on the back I was able to arrange a significant amount of information while keeping the design simple.





















Booth Western Art Museum

Rack Card Design

This rack card design was based on gaining volunteers for the Booth Western Art Museum located in downtown Cartersville, GA. Photos of previous volunteers were showcased as well as information regarding benefits and general info about the museum.
















The Caldwell Agency

Business Card Re-Design

CG Caldwell of The Caldwell Agency asked me to recreate/redesign his current business card. He wanted a classic but modern feel and we chose color palette accordingly.















"Beth designed a logo for my new business. She listened to me and understood my branding goals, and she developed a logo that far exceeded any of my expectations. In just six short months, our logo has become the core of our branding efforts. We have it embroidered on our shirts and printed on all of our material and it definitely gets noticed - on a daily basis, I am asked about my business by complete strangers because our logo is an attention grabber. Many people start their businesses off with "do it yourself" type logos and I am so thankful that I chose to hire Beth to create a unique logo for our brand. I can truly say that her work helped pave the road for our success."
-Eden Leo | Safe and Sound Services




Elizabeth is very detail oriented, timely, and has great integrity. At the same time, she is able to think outside the box, and come up with creative ideas that blow me away. I am a CPA, so I only think in black and white. I will definitely hire her again.
-Rhonda D. McClendon, CPA Rhonda D. McClendon & Associates, P.C





Talented, professional, timely, attention to detail, and outstanding customer service. These are all the words that come to mind when I used Beth Daniells' graphic design services. My rack cards look wonderful. As a photographer, I wanted my pictures to pop and my copy to be simple (easy to understand at a quick glimpse.) Beth's suggestions and unique design make my rack card stand out! I cannot wait to deliver my cards to local businesses. Thank you Beth!
-Heather Anderson | Good Eye Photography










I don't know what to say really. I needed new cards as I was almost out, and my old supplier had moved locations and was a lot farther than I was willing to drive for business cards. So I knew Beth and I called on her with basically nothing but an example of my old card/logo. She literally did a new logo design and presented me with a couple of options all within a day. I am completely satisfied and I've received numerous compliments on the new look. Plus, I live in North Carolina and she hand delivered them!! No she didn't. But she probably would have because that's how much I think she cares about her product and my satisfaction. Thanks ElizaBeth!! :)
-CG Caldwell | The Caldwell Agency


Cartersville, GA | Acworth, GA | Savannah, GA | Kennesaw, GA | Woodstock, GA | Canton, GA | Roswell, GA | Atlanta, GA | North Atlanta, GA | Sandy Springs, GA
Marietta, GA | Syrma, GA | Dunwoody, GA | Chattanooga, TN | New York City, NY | Manhattan, NY | NYC | Los Angeles, CA | San Francisco, CA | Austin, TX
Augusta, GA | Athens, GA | Charleston, SC | Asheville, NC | Charlotte, NC | Greenville, SC | Jacksonville, FL

Graphic Designer | Graphic Design | Freelance Graphic Designer | Print Design | Identity Design | Logo Design